One Subscriber Record for Every Team, Every Channel
Stack9's Customer Data Platform keeps a single, unified subscriber profile — custom fields, preferences, audiences, and a full engagement timeline — so marketing, product, and support teams stop stitching together a CDP, an email tool, and a spreadsheet of custom fields just to know who a customer is.
The Customer Record Every Other Feature Builds On
Unified subscriber profiles
Core attributes — email, name, location, preferences — plus extensible custom fields (text, number, boolean, date) for anything specific to your business, all on one record.
Dynamic audiences and static lists
Build rule-based audiences that update automatically as behavior and attributes change, or curate static lists by hand for a specific send — organized in an audience-to-list hierarchy.
A complete engagement timeline
Email opens, clicks, and bounces; form submissions; campaign participation; journey progression — every touchpoint appends to one customer timeline instead of living in separate tools.
GDPR/CCPA-compliant preferences
Granular, per-subscription-type opt-in/opt-out, a full preference history audit trail, and self-service preference management for subscribers.
Bulk import with built-in data hygiene
CSV import with custom field mapping, automatic duplicate detection and merge, email format validation, detailed error reporting, and job tracking for large imports.
Business Unit-aware scoping
Subscribers, audiences, and lists can be scoped per Business Unit inside one Marketing Tenant, so each brand or team works its own data without duplicating the platform.
From First Touch to Full Timeline
Capture
Forms, imports, and API calls create or update subscriber profiles automatically — no separate sync job to maintain.
Segment
Define a dynamic audience by behavioral or demographic rule, or curate a static list by hand for a one-off send.
Track
Every open, click, form submission, and journey step appends to the subscriber's engagement timeline in real time.
Activate
Feed audiences and lists straight into campaigns, journeys, and AI personalization — the same record, everywhere it's used.
See the Customer Record in Action
One profile, one timeline, no reconciling data across tools.
Every attribute and interaction for a subscriber, in one place.
Build a dynamic audience that recalculates membership as data changes.
Organize broad audiences and campaign-specific lists in one hierarchy.
Import in bulk with mapping, validation, and merge handled for you.
Stop Rebuilding Your Customer Record Per Tool
A CDP, a segmentation engine, and an engagement store — pre-integrated with the rest of Stack9 Experience, on one data model, instead of three separate SaaS subscriptions glued together by custom code.