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One Marketing Tenant. Every Brand, Region, and Team — Properly Separated.

Business Units let a single Stack9 Experience tenant support many brands, dealerships, or teams — each seeing and editing only its own pages, campaigns, forms, and files — while shared assets stay governed centrally. Enforced server-side, on every request.

Multi-Brand Without Multi-Tenant Overhead

One tenant, many brands

Give each dealership, region, or team its own Business Unit — its own pages, campaigns, forms, and files — without standing up a separate tenant, billing account, or identity setup.

Fail-closed by design

Access is authorized server-side against a user's real, current grants on every request. A tampered or guessed Business Unit id can only narrow what's visible — never widen it.

Adopt incrementally, no flag to flip

Every tenant already has a Default Business Unit and keeps its exact single-tenant behaviour. Creating a second Business Unit is the only "switch" — there is no migration.

Share what should be shared

Approved templates, brand assets, and Core Slices stay tenant-owned and readable from every Business Unit, without handing out edit rights to each one.

Core Slice vs. Business Unit Fork

Ship one governed component library tenant-wide. When a unit genuinely needs to diverge, it forks its own copy — which never silently overrides the shared original.

Switch context without switching accounts

A user with reach into multiple Business Units switches their active context from one login. Unsaved edits are protected — never silently saved into the wrong unit.

How Business Units Work

1

Start with Default

Every tenant already has a Default Business Unit. Nothing changes for you until you deliberately create another one.

2

Create a Business Unit per brand or team

Stand up an isolated data scope for each dealership, region, or department — its own pages, campaigns, forms, and files.

3

Grant access

Assign each user the Business Units they need. A Tenant Owner reaches every active unit without needing an individual grant for each.

4

Work scoped, share deliberately

Day-to-day work stays inside its Business Unit. Tenant-owned resources — approved templates, brand assets, Core Slices — remain available everywhere, opted into Shared on purpose.

See Segregation in Practice

The same account, cleanly divided by brand, region, or team.

Stack9 DXP — Business Unit switcher showing the Default Business Unit alongside two brand-specific units

Switch the Active Business Unit without leaving your session.

Documents Manager library switcher scoped to a Business Unit, with the Shared library visible alongside it

Files stay scoped to their owning unit, with Shared assets always visible.

Stack9 Pages — Slice picker showing a Core Slice definition alongside its Business Unit Fork

A governed Core Slice, and a Business Unit's own fork of it, side by side.

Grow Into Multi-Brand Without a Re-Platform

Start on one tenant. Add Business Units exactly when a second brand, region, or team needs its own space — and not a day before.